My IE Consulting Project with Unilever

Read about this fantastic experience that we had in the electives part of the MBA program at IE Business School in January-April 2011:

http://www.ie.edu/IE/php/en/noticia_.php?id=573

Our team of four was responsible for benchmarking Unilever CSR initiatives against a group of peers and competitors. Our project had a specific focus on the role of communication and particularly using the social media platforms to reach out to the key stakeholders.